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THE SUMMER WARM-UP SALE

Come in hot with hella savings on summer essentials.

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LIMITED TIME
UP TO 50% OFF
LIP LOVES

Heat things up with the hottest lip looks.

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LIMITED TIME
UP TO 60% OFF
FACE FAVES

Meet must-have makeup for every mood.

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LIMITED TIME
UP TO 60% OFF
EYE ESSENTIALS

Deliver drama, dimension + major definition all season long.

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LIMITED TIME
UP TO 30%
OFF SETS

Get set with your everyday essentials.

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LIMITED TIME
UP TO 60% OFF
BESTSELLERS

Fam faves that are so good, it’s like hitting the jackpot.

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ALLURE READERS‘ CHOICE AWARD

JUST NAMED ‘BEST LIP GLOSS‘

Give it up for Gloss Bomb Universal Lip Luminizer. It's the boss of all glosses—literally. 

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LIMITED EDITION

ICY LIPS GET A
FRUITY TWIST

Get juicy + icy shine with Gloss Bomb Ice 
Cooling Lip Luminizer.

GET ICED OUT

HOT MAKEUP HITS + FRESH PICKS

Everyone's got these in heavy rotation–discover your new obsession.

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LIMITED EDITION NEW
Gloss Bomb Ice Cooling Lip Luminizer — Cucum'brrr Gloss Bomb Ice Cooling Lip Luminizer — Cucum'brrr

Gloss Bomb Ice Cooling Lip Luminizer

5 shades
4.6 star rating
(243)
£20.00
BESTSELLER
open bottle of Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation with pump dispenser in shade 420 on concrete background Pro Filt'r Soft Matte Longwear Foundation — #420

Pro Filt'r Soft Matte Longwear Foundation

2 sizes 53 shades
4.3 star rating
(1976)
£35.00
VIRAL FAVE
A closed tube of Gloss Bomb Universal Lip Luminizer in the shade Fuschia Flex on a grey background. shade grid of 3 different skin toned models wearing gloss bomb universal lip luminizer in shade fuchsia flex

Gloss Bomb Universal Lip Luminizer

13 shades
4.6 star rating
(2463)
£19.00
EXCLUSIVE LIMITED EDITION
Chocolate Cherriez 2-Piece Lip Set + Pouch Chocolate Cherriez 2-Piece Lip Set + Pouch

Chocolate Cherriez 2-Piece Lip Set + Pouch

4.8 star rating
(42)
£32.00
VIRAL FAVE
DIAMOND BOMB ALL-OVER DIAMOND VEIL, How Many Carats?! DIAMOND BOMB ALL-OVER DIAMOND VEIL, How Many Carats?!

Diamond Bomb All-Over Diamond Veil

3 shades
4.5 star rating
(607)
£32.00 £22.40
NEW SHIMMER
Gloss Bomb Stix High-Shine Gloss Stick — Shimmering C U In Maui Gloss Bomb Stix Shimmer in See You in Maui on 3 different skin tones.

Gloss Bomb Stix High-Shine Gloss Stick

17 shades
4.3 star rating
(26)
£23.00
BROWN NEW
Hella Thicc Volumizing Mascara — Let'z Be Blunt Hella Thicc Volumizing Mascara — Let'z Be Blunt

Hella Thicc Volumizing Mascara

2 shades
5 star rating
(4)
£20.00
AWARD WINNER LUMINOUS
Soft'lit Naturally Luminous Longwear Foundation — 100 Soft'lit Naturally Luminous Longwear Foundation — 100

Soft'lit Naturally Luminous Longwear Foundation

50 shades
5 star rating
(1)
£35.00
Eaze Drop Blurring Skin Tint — 20 Eaze Drop Blurring Skin Tint — 20

Eaze Drop Blurring Skin Tint

25 shades
4.4 star rating
(1095)
£29.00 £23.20
NEW
We're Even Hydrating Longwear Concealer — 150N We're Even Hydrating Longwear Concealer — 150N

We're Even Hydrating Longwear Concealer

50 shades
4.2 star rating
(225)
£25.00

ICY RIRI LIPS

Get an iced-out lip look featuring Gloss Bomb Stix High-Shimmer Gloss Stick in ‘Icy Amethy$t.'

"DARE TO DO SOMETHING NEW OR DIFFERENT." – RIHANNA

Explore makeup that's meant to be played with.

SHOP ALL LIP

SHOP ALL MAKEUP

SHOP ALL FACE

SHOP ALL EYE

NOW FOR THE FINISHING TOUCH

Make your flawless base pop with juicy shine, bold lashes + hot hues.

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BESTSELLER
An open Fenty Icon Velvet lipstick tube on a light background. A smear of Fenty Icon Velvet lipstick in red color on a translucent background.

Fenty Icon Velvet Liquid Lipstick

11 shades
4.1 star rating
(998)
£25.00 £12.50
BESTSELLER
An open Fenty Hella Thicc mascara tube on a grey background. Hella Thicc Volumizing Mascara — Cuz I'm Black

Hella Thicc Volumizing Mascara

2 sizes 2 shades
4.3 star rating
(145)
£20.00
VIRAL FAVE
DIAMOND BOMB ALL-OVER DIAMOND VEIL, How Many Carats?! DIAMOND BOMB ALL-OVER DIAMOND VEIL, How Many Carats?!

Diamond Bomb All-Over Diamond Veil

3 shades
4.5 star rating
(607)
£32.00 £22.40
Cheeks Out Freestyle Cream Blush shown in shade Cool Berry Cheeks Out Freestyle Cream Blush smear shown in shade Cool Berry

Cheeks Out Freestyle Cream Blush

14 shades
4.5 star rating
(610)
£22.00 £14.50
VIRAL FAVE
Match Stix Color Adaptive Cheek + Lip Stick — Strawberry Pop Match Stix Color Adaptive Cheek + Lip Stick — Strawberry Pop

Match Stix Color Adaptive Cheek + Lip Stick

4.3 star rating
(88)
£25.00
BESTSELLER
STUNNA LIP PAINT LONGWEAR FLUID LIP COLOR, Uncensored Stunna Lip Paint Longwear Fluid Lip Color — Uncensored

Stunna Lip Paint Longwear Fluid Lip Color

6 shades
4.2 star rating
(411)
£24.00 £18.00
BESTSELLER
Pro Filt'r Instant Retouch Concealer shown in shade 420 Pro Filt'r Instant Retouch Concealer — #420

Pro Filt'r Instant Retouch Concealer

50 shades
4.5 star rating
(652)
£24.00 £16.80

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THE GLOSS GANG

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No matter your hair type , texture or need, you're you're gonna find a go-to.

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Fam-fave bestsellers + hot new arrivals made with you in mind.

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A FULL BODY INDULGENCE

Take centre stage with Fenty Eau de Parfum.

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