Cop holiday mini must-tries for healthier hair that’ll be the cherry on top of every look.
HIT ‘EM WITH THE HOTTEST HAIRSTYLES
Define, protect, slick or snatch—we got somethin’ for every hair type, texture + style.
HEALTHY HAIR—FAST RESULTS YOU CAN SEE + FEEL IN JUST 1 USE*
Fast + easy bond-building treatment that penetrates deep to provide instant inside-out repair
*Based on a clinical study when rinsed out
MEET THE FENTY HAIR LINEUP
Your hair on Fenty? It’s stronger by the style.
STRONGER BY THE STYLE
Everday ‘dos, steppin’ out styles + everything in between—for
all types + textures.
GET THE LOOKS
Coily, curly + wavy styles
Intertwined + intricate styles
Snatched, sleek + smooth styles
Blown out, pressed or curled
STRONGER STYLES START HERE
SHOP MADE-FOR-YOU REPARATIVE STARTER BUNDLES
Cleanse, condition, treat + protect.
Choose between Moisture Repair or Deep Moisture Repair full-size bundles.
For All—Truly
FROM MY CURLY PEOPLE
TO THOSE WHO LOVE PROTECTIVE STYLES,
TO THOSE WITH STRAIGHT
OR WAVY HAIR, THERE’S SOMETHING FOR YOU.
- RIHANNA
THE RADICALLY TRANSFORMATIVE POWER OF HAIR? RIHANNA OWNS THAT.
Hair’s been pivotal in Rihanna’s life, marking iconic eras as an artist, and as a person. Like all her brands, this one’s personal.
- RIHANNA’S INSPO
- EXPRESS YOURSELF
- MADE TO REPAIR
- BACKED BY EXPERTS
SELF-EXPRESSION THROUGH SWITCHIN’ HAIRSTYLES
Fenty Hair empowers you to wear your hair your way, no matter your type or texture—then switch it up the next day.
- RIHANNA’S INSPO
- EXPRESS YOURSELF
- MADE TO REPAIR
- BACKED BY EXPERTS
A REVOLUTION IN REPAIR FOR STRONG, HEALTHY HAIR
Infused with Replenicore-5 in every step so you can be unapologetically you, without compromising your hair health.
- RIHANNA’S INSPO
- EXPRESS YOURSELF
- MADE TO REPAIR
- BACKED BY EXPERTS
REPARATIVE HAIRCARE FOR ALL, BACKED BY SCIENCE + STYLISTS
Innovative formulas developed with the help of the best chemists + stylists, tested on all hair types and textures + loved by Rihanna.
- RIHANNA’S INSPO
- EXPRESS YOURSELF
- MADE TO REPAIR
- BACKED BY EXPERTS
WARM, AMBERY FLORAL SCENT
Luxe, rich + bright—the scent of a new era.
GOLDEN AMBER
LEMON + SPARKLING YUZU
FREESIA
LILY
COCONUT
REPLENICORE-5 REPAIRS AT EVERY STEP
Infused in all of our products—even our stylers—our proprietary complex is clinically tested to repair, strengthen, hydrate, smooth + protect at every step, no matter your hair type or texture.
- ALWAYS-ON REPAIR
- CUTTING-EDGE TECHNOLOGY
- POWERHOUSE INGREDIENTS
- HEALTHY HAIR FOR ALL
HEALTHY HAIR BACKED BY SCIENCE
Replenicore-5’s unique technology penetrates the cuticle, repairs split ends + reduces future breakage. Every time you use Fenty Hair, you’re repairing.
- ALWAYS-ON REPAIR
- CUTTING-EDGE TECHNOLOGY
- POWERHOUSE INGREDIENTS
- HEALTHY HAIR FOR ALL
INTENTIONAL, EFFICACIOUS FORMULA
Replenicore-5 is made up of five key components—all packed with nutrients known to fortify and promote healthy hair.
- ALWAYS-ON REPAIR
- CUTTING-EDGE TECHNOLOGY
- POWERHOUSE INGREDIENTS
- HEALTHY HAIR FOR ALL
STRONGER BY THE STYLE
Inspired by Rihanna’s love for self-expression through hair, Replenicore-5’s continuous loop of repair empowers you to wear your hair your way, and switch it up the next day.
- ALWAYS-ON REPAIR
- CUTTING-EDGE TECHNOLOGY
- POWERHOUSE INGREDIENTS
- HEALTHY HAIR FOR ALL
THE FENTY BEAUTY BRANDS
Rihanna's vision for haircare, beauty, skincare + fragrance for all.